LOCATED IN ESSEN, GERMANY
+ Art Direction
+ Set Design
+ Photo Shooting
+ Motion Design
ART DIRECTION & DESIGN
Design Studio B.O.B. &
Set Design & Styling for Photo Shooting
Design Studio B.O.B.
Meta Maniacs are brand strategists based in Essen Germany. They describe themselves and their work as "rough with a tendency to elegant perfection".
They wanted a visual communication that is fresh and playful, but also edgy and strong in order to represent their work and to stick out on the market.
We teamed up with Morphoria to create a design inspired by the neon light aesthetics of the 80s. A sharp word mark is combined with a geometric grotesque typeface with prominent details.
The contrast between clean elegance and expressive interventions underlines the brand's image, which is professional and at the same time fresh and young.